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The Khorus Blog

How Good Managers Use Internal Marketing

Joel Trammell

Posted by Joel Trammell
December 14, 2018

No matter what type of team they run, every manager has to be a good marketer. Of course I don't mean the traditional sense of marketing, as in promoting products and services to your potential customers. Managers must instead master internal marketing, which typically takes two forms:

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The 2019 CEO Planning Guide

Elizabeth Thompson

Posted by Elizabeth Thompson
November 29, 2018

Have you set your organization's priorities for the coming year? Do you know your company's strengths and weaknesses? Have you set goals for your own development as a leader?

As the saying goes, failing to plan is planning to fail. Why not get some valuable planning done before Christmas with our yearly CEO planning guide?

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[New Ebook] The Predictable Execution Checklist

Khorus Team

Posted by Khorus Team
November 15, 2018

The concepts of "strategy" and "execution," though often contrasted, are in fact inextricably linked. Any good strategy takes into account the executional abilities of the organization; likewise, the execution phase should never consist of mindless doing but instead stay attuned to strategic priorities.

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The 4 Levels of Employee Motivation

Joel Trammell

Posted by Joel Trammell
November 1, 2018

This article originally appeared in Credit Union Management magazine.

What motivates the employees at your organization to do their best work? Are they working just for a paycheck, or do they feel that they are making a positive impact in the organization—and on its customers?

Over the past few decades, the nuances of workplace motivation have been studied from every perspective imaginable: psychology, neuroscience, biology, organizational theory and more. Many of the findings have been counterintuitive, such as the fact that monetary compensation is one of the weakest motivators out there.

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It's Okay to Say No at Work

Joel Trammell

Posted by Joel Trammell
October 18, 2018

When employees say yes to every task and request, their work suffers—along with the performance of the whole organization.

Imagine you have a new marketer at your company. 

Up and running for a few weeks now, Sarah has impressed her peers and senior employees with her insight and work ethic. This morning, she’s got several requests in her inbox:

  • from her boss, to start digging in on a new research project;
  • from the sales team, for a piece of copy;
  • from the communications manager, for ideas for an upcoming email campaign—“if you have time,” the email says.

On top of that, she’s still got new-hire materials to read, the day-to-day minutiae of her role, and some ideas of her own she hopes to flesh out and present to her boss soon.

What does Sarah do?

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